On January 2015 a new part of the service meeting entitled "How do you knew the truth" will replace local needs, in which all members of the congregation will tell their experience.
Okay, so if this is true, it is either pure genius or really scary (for those not mentally in but physically present).
For those who are in, but perhaps doubting a bit, it reifies their faith.
But for those seriously doubting - e.g. my wife - you are in a load of shit. How do you turn down an interview of how you came to know the truth when you think it's largely bullshit?
Cult genius.